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LabLine |
Special OfferOn Improved 200-Speed ATG Film Includes Free Printer Control NegativeThe Photo Color Systems Division of 3M is constantly working to manufacture films of exceptional quality which produce excellent results for the consumer and the photo finisher. 3M is now providing an improved ATG 200 (DX 66-11) to the marketplace. (Note: This is not a generational change and requires no changes to film balances or channels.) The improvements include; better processing latitude for more consistent results in less than consistent processing conditions, advanced latent or exposed image keeping characteristics reducing balance variances from extended use or storage of film by the consumer, and enhanced tonal characteristics for improved high-light reproduction. For a limited time, 3M is offering 50 rolls of ATG 200-24 exposure film at a special price of $1.58 per roll (regular price at this quantity: $2.52 per roll). As a special bonus, an Aperion True Balance Printer Control Negative produced on this film will be included with each order at no charge. An exceptional offer for an exceptional film. To order 50 rolls of ATG 200-24 exposure Color Print Film at this special price and your free Printer Control Negative, call: 800/654-5007 or FAX the order in at: 405/774-3658 (see enclosed form). When placing your order, please reference the Promotion Number (PS-95-8) and the 3M Stock Number (74-0401-3397-2). Offer limited to one per person or location. Orders must be received by September 1, 1995.
Have a question or need help? Call our Technical Service Helpline at: 1-800-233-8579
3M Photo Color Systems Division selected as "Outstanding Private Label Supplier"The Kroger Company recently named 3M Photo Color Systems Division as its 1994 Outstanding Private Label Supplier. Kroger operates 2200 grocery stores in the midwest, central, south-central and southeastern United States. We appreciate Kroger's recognition of our efforts as a customer focused supplier and we applaud their efforts which make this mutually beneficial partnership possible.
Your Question Answered
As a consumer purchasing film at a retail outlet, the box the film is contained in is the only means by which the film type can be identified. The 3M slide film box has printed on it a number of pieces of information that indicate that this is a slide film. The product name on the box is "ScotchChrome" and on the bottom of the box front panel, the product is listed as "35mm Film for Color Slides" in blue lettering. The speed of the film is also printed in blue whereas 3M color print films do not use blue numbers or letters. The slide film box also has silver bars on the box front panel, color print film does not. (Pictured below.) Once the film is removed from the box and inner plastic container, the film may be identified by the information printed on the metal film cartridge. The slide film cartridge has a 1/2" X 1 1/2" blue panel at the edge of the felt lips. Name, color, lettering and numbers can help customers identify scotch color slide films from print films.
This blue panel contains the number of exposures, film speed DX designator and process designator, which for color slide films is "E6." Color print films have a "Process C-41" process designator. Immediately next to the blue panel is a narrow white strip with "CS" along with the number of exposures and film speed. The "CS" designates the film as "Color Slide" film. The cartridge has the name "ScotchChrome" printed on it with the "Chrome" portion printed in blue lettering. The cartridge also has the distinctive silver bars with the lower bar containing the words "Slide Film." (Pictured below.)
After the film is properly processed, the 3M slide film may be identified by its distinctive blue dots on the top edge of the film (one dot between each sprocket hole). The name "Scotch" will also appear on the top edge. Under some circumstances, such as processing the slide film in the C-41 process rather than the E6 process, a situation could arise where an operator needs to be able to identify the film. This may be accomplished by inspecting the bottom edge of the film. A machine readable DX code will be found on the bottom edge of the 3M color print films, whereas 3M color slide films do not have a machine readable DX code anywhere on the film. (Pictured right.)
Baccalaureate Imaging ProgramsOffered by SCSU and RIT Represent Opportunities for Photo Industry Employers and Aspiring EmployeesThe Imaging Engineering Technology program at St. Cloud State University in St. Cloud, Minnesota (SCSU) and the Imaging Systems Management program at Rochester Institute of Technology in Rochester, New York (RIT) are the only two programs in the nation offering Bachelor of Science degrees in photographic and imaging technology. The programs in both schools have been preparing individuals for this industry for over 25 years. Each has an outstanding placement record; 100% of the students graduating from the programs find jobs! The reason? Both offer top quality education programs in the imaging field, both supply the industry with highly qualified candidates for available positions. SCSU and RIT have advisory committees consisting of industry members which monitor the curriculum and recommend changes which reflect the evolution and direction of the industry. Both have curriculums which reflect the changes in the industry towards electronic imaging.
Photo Industry employers looking for baccalaureate degree personnel to fill available
entry level or other positions should look first to these two schools.
Those already in the industry who wish to enhance their career prospects should also consider the two schools. Graduates find careers in management, quality assurance, marketing, product development, sales, training, technical service and other job categories in the photographic and imaging industry. St. Cloud State University has a technological and an administrative emphasis in its Imaging Engineering Technology program. For more information about the program and its graduates call or write to:
Imaging Engineering Technology Program Department of Technology For more information about the Imaging Systems Management program at the Rochester Institute of Technology call or write to:
Mr. William W. Dubois
Publisher: 3M Photo Color Systems Division Writer/Editor: Alan Pollock. Design/Layout: Paul Deák Design. 3M LabLine is published quarterly for photo finishing laboratories in the United States and Canada. We welcome your comments and suggestions. Write us at 3M LabLine, 3M Center Bldg. 235-3C-23, St. Paul, MN 55144-1000, or call us at 1-800-233-8579.3
"Scotch" is a registered trademark of 3M.
3M Photo Color Systems Division
Copyright 1996 Imation. All rights reserved. 
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On occasion, I have employees and customers that improperly identify slide films as print
films. This of course creates problems. How can I educate my employees and customers on
how to identify slide films made by 3M?
Both schools have
placement organizations which will assist the prospective employer in all facets of the
search process. This includes the supply of lists and files of potential candidates and
assistance with the interview process. They will also supply a list of those orga-nizations
which have employed individuals from the school.